Paul Needham, Accipiter’s VP of product strategy lists ways publishers can maximize profits while serving small and medium-sized businesses.
When a publisher relies on a self-serve ad network to reach an entire market segment of advertisers, that publishers hands over those valuable advertiser relationships and in the process, helps that ad network build its business.
Although small […]

While doing testing of your AdSense ad units/formats, we tend to compare performances among fellow online publishers, across multiple industries or niches.
One of the most interesting numbers besides earnings is of course CTR or click-through rate — the percentage of people who click on the ads per page views.
CTR basically describes how your visitors are […]

Often when registering your domain, you need to choose from a range of Top-Level Domains (TLDs). To put it in layman term, it refers to the suffix attached to domain names.
For instance, the TLD for example.com is .com. The TLD for example.net is .net.
Because of technical issues and others, during the last few years, ICANN […]

It may not seem to be obvious at the first glance why you want a fast and reliable hosting for AdSense sites — and virtually any of your content site that you create specificaly to earn money from contextual advertising or other advertising programs.
First, let us make it clear.
You can host your site on free […]

What could AdSense publishers to prepare for holiday season? Online retailers have begun to plan for it. Probably they have a plan to revamp some of the components or functions of their online store so it converts more.
Others have started to look into how to improve their conversion using email marketing. If they start thinking […]