Google AdSense has made a makeover to the AdSense units, just in time for spring. The team say that the new formats are not only visually appealing to users, but they also perform even better for publishers and advertisers.

They decided to switch to the new format after extensive testing and research.

There is no way a publisher can opt-out to the new design, but the font and color scheme that the publisher chose will remain unchanged.

If you look at the screenshots, the difference mainly reside in “Ads by Google” placement and design. I think it is more dynamic than the older version.

Google also notifies us through the blog that new format options will be available in the future.